まちあるき

activity
2024.02.01

Joetsu Bicycle Festival” to be held for the first time in July this year Entries are now being accepted.

The 1st Joetsu Bicycle Festival, an event in which cyclists ride up the Hikarigahara Plateau in Itakura-ku, Joetsu City, Niigata…

EVENT
2024.01.31

Umigatari: Discounted admission for students (Joetsu City, Niigata Prefecture)

Umigatari”, the municipal aquatic museum in Joetsu City, Niigata Prefecture, will start a “student discount” for students on February 1….

EVENT
2024.01.31

Austrian beer & food this year! Lerch Festival” to be held on February 3 (Sat.) and 4 (Sun.)

The Lerch Festival, a major winter event in Joetsu City, Niigata Prefecture, will be held again this year on February…

activity
2024.01.31

Kintaniyasan Ski Resort opens! Free lift service for elementary and junior high school students every Saturday (Joetsu City, Niigata Prefecture)

The Kanayasan ski resort in Joetsu City, Niigata Prefecture, the birthplace of skiing in Japan, opened on Sunday, January 28,…

EVENT
2024.01.24

Supporting the Earthquake Disaster through Fun and Laughter! Shinshu Pro Wrestling at New Mass Diner on Sunday, January 28

Shinshu Pro Wrestling, an amateur wrestling organization active in Nagano Prefecture, will hold a “Noto Peninsula Earthquake Support Match for…

GIFT
2024.01.18

January 21 is the birthday of Kenshin Uesugi. Special edition stamps for the 494th anniversary of his birth are on sale (Joetsu City, Niigata Prefecture).

January 21 (Sunday) is the birth day of the warlord “Uesugi Kenshin”. In conjunction with this event, special edition stamps…

EVENT
2024.01.17

A busy seasonal market in search of chinkoros (Tokamachi City, Niigata Prefecture)

Blessings come as many as the number of cracks! Do you know “chinkoro”, a lucky charm for the Little New…

HISTORY
2024.01.16

Muko nage” and “Sumi nuri,” a strange festival, wish for good health and prosperity of descendants! (Tokamachi City, Niigata Prefecture)

The “Muko nage,” a small New Year’s event handed down in Matsunoyama Onsen, Tokamachi City, Niigata Prefecture, in which newlyweds…

EVENT
2024.01.16

Myoko’s Big Winter Event “Dynamite Carnival” to be held on Saturday, January 20 (Myoko City, Niigata Prefecture)

Dynamite Carnival, a major winter event in the Suginosawa district of Myoko City, Niigata Prefecture, will be held on Saturday,…

activity
2024.01.15

[Ski area information 2023-2024]Itoigawa Seaside Valley Ski Resort (Itoigawa City, Niigata Prefecture)/vol.16

From the top of the mountain, you can enjoy a 360-degree panorama of the mountains and the sea! ◆Operating period:…

activity
2024.01.15

[Ski area information 2023-2024] Cupid Valley (Joetsu City, Niigata Prefecture)/vol.7

The longest run distance is 4,000 meters! Pleasant skiing with a view of the Sea of Japan ◆Operating period: December…

EVENT
2024.01.15

Natural brilliance created by the earth! Minerals of the World Exhibition” at Joetsu Science Museum (Joetsu City, Niigata Prefecture)

The “World Mineral Exhibition” featuring gemstones such as amethyst, ruby, and diamonds known as precious stones is being held at…

ツアー特集

Ella and Jimi,
take you on a city tour of
Joetsu, Myoko, Tokamachi and Sado!
We will introduce you
to the deep places that
you can’t find in guidebooks!

SPOT GUIDEスポット紹介

ARTICLE RANKING記事ランキング

Myoko Complete Pass, a common lift ticket for Myoko, is now on sale! (Myoko City, Niigata Prefecture)

[Ski Resort Information 2023-2024] Kurohime Kogen Snow Park(Shinano Town, Nagano Prefecture)/vol.4

Nozawa Onsen Ski Resort (Nozawa Onsen Village, Nagano Prefecture) / vol.7

[Ski Resort Information 2023-2024] TANGRAM SKI CIRCUS(Shinano-machi, Nagano Prefecture)/vol.21

[Ski Resort Information 2023-2024]Madarao Mountain Resort (Iiyama City, Nagano Prefecture)Vol.5

INSTAGRAMインスタグラム@yukiguni_journey

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YUKIGUNI AREA

THE EXCITING JOURNEY
JOETSU, MYOKO

Short summers and long winters. Region closed off due to snow, the winter culture that developed independently is still active and alive to this day.
For example the preserved food culture or the solid and tenacious characters of the people that live there. Come to "Yukiguni" - the snow country and experience Japan that you just cannot get in the cities.