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2021.10.13

Myoko Togakushi renzan National Park
“Myoko Kogen Visitor Center” is temporarily opened!
(Myoko City, Niigata Prefecture)

The concept is “relax and enjoy nature” The “Myoko Kogen Visitor Center” is adjacent to Ikenotaira, Imori Pond, Myoko City, Niigata…

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2021.10.12

Great value ticket that can be used at four ski resorts in Myoko Kogen!
“The Mt. Myoko Super Season Pass” is now on sale! (Niigata Prefecture)

Save more than 100,000 yen compared to buying a season ticket  at each of the four ski resorts! Early bird…

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2021.10.08

The limited sake for the SAKE Festival has been released by Kiminoi Shuzo(Sake Brewery)!

The “Echigo Kenshin SAKE Festival” is scheduled to be held in October in Joetsu City, Niigata Prefecture.  Before that festival,…

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2021.10.07

Iwanohara Vineyard begins wine preparation using Muscat Bailey A!
(Joetsu City, Niigata Prefecture)

Wine preparation using Muscat Bailey A began on the 6th October at Iwanohara Vineyard in the north of Joetsu City, Niigata…

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2021.09.21

Sado trip! ⑧ Very delicious dessert “Camembert soft”
“Milk Pot (Sado Nyugyo: Dairy company)”

Enjoy delicious milk from Sado! It is “Sado Nyugyo” in Nakaoku, Sado City.  Adjacent to the head office is Sado…

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2021.09.21

“Roasted chestnuts” are on sale at Miyazawa Chestnut Farm in Kitadai, Sanwa-Ward!
(Sanwa-Ward, Joetsu City)

Sweet and delicious autumn taste From the 15th of September, the popular “roasted chestnuts” began to be sold at Miyazawa…

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2021.09.17

Sado trip! ⑦ It’s like a Hollywood movie⁉
Fantasy experience with magic glasses “ISLAND MIRRORGE”

Beyond time and space, to a magical world where historical heritage and another world intersect! A new attraction “ISLAND MIRRORGE” was…

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2021.09.17

Sado trip! ⑥ “Rare Taiyaki” is made by local moms
“Fresh Space Yorankaya” made by a local mother

A lot of delicious Sado food! If you go to Sado, you should definitely stop by the direct sales office. …

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2021.09.16

Use it for a great deal! Niigata Prefectural Discount Campaign “Tsukattoku”
New reservation resumed from September 21st (Tuesday).

50% discount if the accommodation price or travel products are 5,000 yen or more! Niigata Prefecture will cancel the coronavirus…

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2021.09.15

Sado trip! ④ Take a ride through “Shukunegi Village” by rental cycle ♬

Go to Shukunegi Village on an electrically-assisted bicycle! We recommend renting a bicycle to enjoy the Ogi area of Sado…

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2021.09.15

“Railway Festival” will be held on Saturday, 18th at the venue of the morning market! (Naoetsu, Joetsu City)

Morning market x Echigo Tokimeki Railway collaboration event! The “Morning Market Railway Festival” will be held on Saturday, 18th at…

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2021.09.14

Sado trip! ③ Craft Cola in a historic building
“Kihachiya Goro Cafe”

You can taste Sado’s new specialty at a nostalgic cafe! “Kihachiya Goro Cafe” is located in a corner of the…