GIFT

2021.05.10

Supervised by a sake sommelier! Original blend sake”Snow Blue Yukiao Daiginjo”Now on sale(Sanwa-Ward, Joetsu City, Niigata Prefecture)

Blended sake that we want beginners to drink! Kajiya, a liquor store in Sanwa-Ward, Joetsu City, Niigata Prefecture, started selling…

GIFT

2021.04.14

Gem pickles that are particular about the ingredients! “Kiyosato” (Kiyosato-Ward, Joetsu City)

The secret of deliciousness is freshness!  Did you know that there is a food manufacturer in Kiyosato-Ward, Joetsu City, Niigata…

GIFT

2021.04.02

Joetsu’s famous confectionery “Shutsujin Mochi” is now Dorayaki！（Joetsu City, Niigata Prefecture）

“Nobi-ru Yomodora” is on sale at the cherry blossom viewing party! “Kanazawa Sohonpo”, a long-established confectionery store in Joetsu City,…

GIFT

2021.02.09

Popular strawberry sake “Ichigo Hana” Limited to 500 bottles this year Released on March 10 (Wednesday) (Joetsu City, Niigata Prefecture)

A popular strawberry liquor based on the sake “Katafune” “Takeda Sake Brewery” has been brewing sake for many years in…

GIFT

2021.01.21

Snow country tradition Kanzuri Exposing Chili Peppers to the Snow(Myoko City, Niigata Prefecture)

The secret of the addictive taste! A magical process to mellow the spiciness Do you know the special product “Kanzuri”…

GIFT

2021.01.20

January 21st is the day of the birth of Kenshin Uesugi! Limited distribution of Kasugayama Castle’s special edition Gojoin

A valuable chance to get a special edition of gold letters, “Gojyoin”! It is said that January 21st is the…

GIFT

2021.01.05

New product development at Maki-Ward’s proud “Doburoku”! “Fish pickled in doburoku (4 types)”(Joetsu City, Niigata Prefecture)

The umami of the fish is squeezed with a special sauce! Do you know “Doburoku”? Doburoku is a traditional Japanese…

GIFT

2020.12.31

Handwritten by the president! ??Hokuhoku Line New Year Tetsuin and Original Tetsuin Book Bag Released! (Tokamachi City, Niigata Prefecture)

An original Tetsuin stamp and only one Tetsuin bag in the world are now available! The local railway “Hokuetsu Express”…

GIFT

2020.12.08

Traditional craft “Sedge work” Zodiac cow purchase reservations are being accepted! (Myoko City, Niigata Prefecture)

It’s a rally of handicrafts! Please warmth ※Click here for more information on Sege work There is a small district…

GIFT

2020.11.26

Denim fabric!
Tokitetsu “Tetsuin Book” will be on sale from November 28th

The casual design is perfect for traveling! The local railway “Echigo Tokimeki Railway” that runs in the Joetsu region of Niigata…

GIFT

2020.10.01

Toast online this year! SAKE Festival limited edition sake “Kurumagakari” is now available to reserve!

This year’s limited sake is “Umakuchi”!  Make a reservation as soon as possible! Do you know the sake called “Kurumagakari” made…

GIFT

2020.09.18

A lineup of special products of Joetsu Myoko in Tokyo! “Yukiguni Shoten(Snow country store)” opened!

Enjoy the local specialties of the snow country! “Yukiguni Shoten(Snow country store)”, is a store that sells special products from…